Dr. Luis (Luigi) Amendola, PhD.
Operationalizing Strategy
Business Design Thinking
Synopsis
What can be done so that a crisis does not become an excuse for not investing in new management strategies? What can be done to apply counterintuitive measures? Faced with this new generalized scenario, and although the human mind a priori associates the concept of economic crisis with negative aspects, it should not be forgotten that a crisis can represent a new opportunity to face new challenges that were previously inaccessible. Given the need for companies to revitalize and increase the competitiveness of their businesses, the book Operationalizing Strategy teaches how to increase investment in innovation to minimize production costs, create and offer new services, and with them, new jobs.
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Technical sheet
Book: Operationalizing Strategy
Author: Dr. Luigi Amendola Ph.D
Language: Spanish
Publisher: PMM Institute for Learning
Year of publication: 2009
ISBN: 978-84-940628-0-3
The author: Dr. Luigi Amendola, PhD.
Founding Partner, CEO & Managing Director of the PMM Innovation Group. He has extensive experience in the oil, gas, petrochemical, mining, automotive, energy planning, renewable energy (Wind), manufacturing, and cogeneration sectors.
He is a Researcher at the Polytechnic University of Valencia (UPV) in Spain and an advisor to both private and public companies in Europe, Ibero-America, USA, Australia, Asia, and Africa.
With more than forty years of experience in the sector, the expert holds two doctorates: a Ph.D. in Engineering and Innovation from the Universidad Europea and a Ph.D. in Engineering Management from a university in the United States.
